Whole Score

A new rating system for Whole Foods Market

 

Task:
Re-imagine the Whole Foods rating system.

Solution:
Designed with user experience as priority, Whole Score is a new rating system with ten points that remain visible to the customer at the point of contact. The visual identity was redesigned to be consistent, easily modifiable, and on brand with Whole Food Market.

*Awarded with the Young Creative Network (YCN) Award.

 

 

YCN Awards
Whole Score Logo
Whole Foods Whole Score rating system
Whole Foods Whole Score
Whole Foods Whole Score rating system
Whole Score Tags
Whole Foods Whole Score rating system
Whole Foods Whole Score rating system
Whole Foods Whole Score rating system
Whole Foods Whole Score rating system
Whole Foods Whole Score rating system
Whole Foods Whole Score rating system
Whole Foods Whole Score rating system
Whole Foods Whole Score rating system